Created to honor those who value education, and in partnership with the Heisman Trophy Trust®, Wendy’s established the Wendy’s High School Heisman program to celebrate high-school senior athletes who went above and beyond in learning, performing, and leading on and off the field. In 2001, Wendy’s established an auditing program to monitor, verify and evaluate proper animal handling among our U.S. and Canadian suppliers. Fun stories about food, relationships, the great outdoors and more. Wendy's original logo, left, and new logo, right(AP/Wendy's). To be a better and more sustainable, environmentally conscious brand, Wendy’s launched Squarely Sustainable, a four-pronged approach to sustainability. At the age of 69, Wendy’s founder Dave Thomas passed away. After nearly three years of a corporate shared services division in Atlanta, Wendy’s and Arby’s decided to go their separate ways in 2011. The speculation began in April after Wendy's rolled out its first new logo in almost three decades. Toggle through Wendy’s® history to learn more about the FOOD that’s been crafted, employees and franchisees who’ve built Wendy’s FAMILY, and all the children in the foster care COMMUNITY we’ve supported. A side of curly fries with your Baconator? This was the first major logo change in 30 years. Featuring smash hits like “Twitter Fingers” and “Rest in Grease”, We Beefin’ showed everyone else who’s the boss of the beef. Market data provided by Factset. Timeline Source: AboutWendys.com. Wendy’s launched the WeCare Fund in 2017 to provide financial assistance to employees who qualify for short-term assistance due to federally and state-declared natural disasters. Toblerone chocolate has a dancing bear in the mountain featured in its design. Bold new restaurant designs, product innovation, and engaging advertising and digital media were a few changes that customers began to see. Trans Fat went out of style in the North American restaurants when Wendy’s switched to a nonhydrogenated cooking oil – with zero grams of trans fat – for French fries and breaded chicken. Originally designed to provide food nutrition and restaurant location information, the app has evolved over the years to accommodate convenient mobile ordering, payment and delivery to meet the demands of today’s on-the-go consumers. Dave Thomas starred in his first commercial in 1989, and quickly became a nationwide household name. The New Wendy’s Logo. Wendy’s recognized the importance of inspiring creativity in young minds when the Company made the switch from licensed toy products in Wendy’s Kids’ Meals to more fun, interactive activities. In the later 2000’s, Wendy’s began to show milk and apple slices as the featured beverage and side pairing in its Kids’ Meals. The flagship featured the new image activated design and a community room showcasing Dave Thomas and Wendy’s memorabilia in homage to the Company’s history. The U.S. The 1,000th Wendy’s restaurant opened in Springfield, Tennessee and broke records for being the company’s 1,000th restaurant in just 100 months. The Pretzel Bacon Cheeseburger Love Songs were such a hit, they went on to win a Cannes Lions Award. The Thomas Building and Conference Center (TCC) was constructed in 2012 on the campus of the Wendy’s Restaurant Support Center in Dublin, Ohio. Social media buzz confirmed that the Pretzel Bacon Cheeseburger and Wendy’s fans had a bit of a love affair going on, so Wendy’s turned those online comments into love songs. Wendy’s is a family, and family takes care of each other. The signature event offers an annual reunion for the entire Wendy’s family and raises funds for the Dave Thomas Foundation for Adoption. Combined, the 3Tour Challenge and The Dave Golf Tournament have raised almost $19 million to date. All participants receive a Frosty at the finish line – it’s a win-win. Wendy’s opened its flagship restaurant near the Dublin, Ohio headquarters on December 17, 2013. Later named the Brolick Innovation Center after former Wendy’s President & CEO Emil Brolick, the innovation center was built to provide a creative space for culinary ideas to come to life and for customers to participate in research-based taste test panels to support prospective menu items. These coupon books are now called Boo! The Wendy’s Company transferred its common stock listing from the New York Stock Exchange to NASDAQ, where it continues to trade today under the trading symbol “WEN”. This material may not be published, broadcast, rewritten, Dave developed a passion for the quick service restaurant industry at a young age and devoted much of his life to growing the Wendy’s business and supporting foster care adoption. Twenty-five years and hundreds of thousands of exceptional high school scholar-athletes later, the program honored its final class of students in December 2018. If that’s not really your thing, feel free to stick to dipping your fries in your Frosty flavor of choice. As you can see in the image below, Wendy’s has kept their brand identity fairly consistent stretching all the way back to the original iteration of the logo in 1969. Since its launch, the blog shares company views on food, quality, culture, sustainability and support for foster care adoption. Quotes displayed in real-time or delayed by at least 15 minutes.
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